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Startup Management is a course devoted to the theoretical foundations and practical management of startups as specific organizational systems developing under uncertainty. The course helps students understand why a startup is not simply a new business, but a temporary and unstable venture searching for a viable model under conditions of limited resources, time pressure, and continuous change. It also develops practical skills in the analysis of startup environments, identification and testing of assumptions, prioritization of decisions, evaluation of risks, coordination of limited resources, and the design of managerial actions that support movement toward viability and growth.

In the modern world, the importance of this course is steadily increasing, as startups have become one of the key forms through which innovation, new technologies, and new business models enter the economy. At the same time, the development of startups is closely connected with high levels of uncertainty, rapid market shifts, technological change, and intense competitive pressure. Understanding how startups function as managed systems enables students to respond more effectively to these conditions, make reasoned decisions under constraints, and work productively in entrepreneurial, technological, and innovation-driven environments.